AKSU Journal of Agricultural Economics, Extension and Rural Development

RAPHIA PALM WINE CONTRACT MARKETING IN A DEVELOPING ECONOMY: A CASE STUDY IN AKWA IBOM STATE, NIGERIA

Author:  Nelson Okorie, Namso N. Frank & Martin Sylverius

Abstract
This study assessedraphia palm wine contract marketing in AkwaIbom State, Nigeria.. A combination of sampling techniques was used to select 100 respondents for the study. Structured questionnaires, key informants interview and observations were used to collect the required information. The resultsshowed that they were differences in the age, family size, educational level, primary occupation, experiences and monthly income of both marketers. It identifies two types of raphia palm wine marketing contract arrangements in the study area. There are: Tappers – marketer’s raphia palm wine marketing contract (TMC) and Marketers – marketers’ raphia palm wine marketing contract (MMC). However, the modal default was adulteration with water 56.67%. The logit participation model indicates that an increase in educational level (X3), marital status (X4), extension contact (X8) will increase the likelihood of participation while a reduction in age (X1), Household size (X2) and “residential” primary occupation (X7) will decrease the likelihood of participation. Majority of the marketers agreed that shortage of supply and seasonality supply were the foremost constraints. These responses made up of 8.89% and 8.84% of the contract respondents respectively and 10.22% and 9.22% of the non-contract respondents respectively.